ARTICLE

A new chance at global market for promising K-beauty brands, Seoul Beauty Hub

At the heart of the fashion and design temple in Seoul, on the third floor of the DDP (Dongdaemun Design Plaza) Fashion Mall, you will find a new support platform under the name of Seoul Beauty Hub (서울뷰티허브) for small and medium-sized Seoul-based beauty companies. A free program made by the Seoul Metropolitan Government to offer its help to overcome the difficulties of the global market to those fairly new but promising brands.

Among the platform programs and through the Global Marketing Support Office you can learn how to finalize, promote and sell the products, to get insight on the regulations on both domestic and international markets and how to successfully enter it.

Not stopping at classes, at the Seoul Beauty Hub, you get to connect with people who will help your brand grow: B2B matchmaking with distributors, investors, influencers or even E-commerce platforms. For those who are focused on the international markets, the platform leads the way to certifications like Vegan, Halal or Leaping Bunny Cruelty-free Certification.

The companies also have access to a product development workspace where they can explore the different possibilities on packaging, label printing as well as being able to approach key suppliers for the manufacture of their products.

The Seoul Beauty Hub also places emphasis on the new way of consumerism, which implies content creation and live and/or e-shopping. A fully equipped studio for make-up shootings and a Live Commerce Studio can both be used by the companies working with the Seoul Beauty Hub platform.

The Hub opening hours during the weekdays are 10 a.m to 8 p.m after a reservation is made for a first meeting directly on the official website. The facilities are available to use free of charge for organizations holding a valid Business Registration Certicate and is globally a place of exchange for beauty-related professionals, businesses and academic institutions.

Seoul Beauy Hub logo

출처 : 이로운뉴스(https://www.erounews.kr)

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